The popular social media app and website Instagram has opened up a new feature as part of their options. Now users will be able to share someone’s post within their story. The new feature is said to be useful in that it will allow for easier promotion of a friend’s announcement, or to help show off a brand. Overall, it seems like it will give Instagram a similar feature to other social media platforms including Facebook and Twitter.
According to The Verge, the new Instagram feature lets an app user share a post of their own or one from a public account they’re following, as a part of their story. The shared post will include the username of whoever originally posted it, and a link to their post. Only public account posts can be shared to stories. In addition, users have the option to prevent their public posts from being shared, if they want.
It’s simple to use the new feature too. A user just goes to the particular post they want to share as part of their Instagram story. Tapping on the paper airplane icon above a public post will give the option to “create a Story.” By tapping on this option, users can customize the post for re-sharing like a sticker on their story. The post can be edited with additional text, scribbling, or other decorations. It can also be rotated, scaled, and moved around to really give it a different look as part of the story.
Some people are referring to this almost like a “regram” or “re-sharing” option for the popular photo sharing platform. Basically, the new feature allows for sharing of a post with a user’s additional commentary or reaction along with it. It seems like a new way to battle the other popular storylike app, Snapchat.
While the new Instagram feature is available for only the Android app this week, it’s said that the iOS app will have the feature available next week. This latest option seems to add more potential for easy sharing of content between accounts, similar to how Twitter posts can be “retweeted” or Facebook posts can be shared to a user’s timeline for others to see.