Talk to anyone in 2015 about the next big thing and there wouldn’t be much debate. Google Glass was a continual feature in both news and entertainment. People were fascinated by the idea of these technologically powered glasses. It seemed like the future was here. The glasses weren’t just some idea out of science fiction. They were actual prototypes which could be seen on the faces of testers. And just as fast as they appeared they were gone. Most people assumed that Google had abandoned the whole concept of Google Glass.
However, it appears that Google Glass is back in a big way. Google recently revealed the next iteration of their Glass technology. The new product is known as Glass Enterprise Edition. One of the most interesting things about the announcement is how much more clear the product’s vision is. One might easily mistake that statement to be a reference to camera resolution. However, the most important thing about the new version of Glass is the target market. The original Google Glass was being marketed as the next big thing for every single person on the planet. And to be sure, it might still have a worldwide market as it develops over time. The new version of Glass is targeted for specific uses though.
The professional market took to the original Google Glass designs far more naturally than the general public did. Most people using Glass tended to play around with it a lot. And to be sure, there’s nothing wrong with having a bit of fun with technology. Google noticed that people using the glasses in professional settings were getting a lot more use out of Glass. There wasn’t much need to search out tasks to fit into the device’s capabilities.
Professionals quickly noted just how useful it could be to have data related to their job constantly at hand. In fact, some people even noted that it was able to rekindle the love they had for their jobs. Google’s focus is probably going to keep Glass under the radar for the vast majority of people. But those professionals who are using it will probably fall in love with the device.