If you’re a high profile business professional or politician, having a good reputation is essential. But lets face it, life isn’t perfect. Even the best of us stumble occasionally and when that happens, you have to be prepared. At a time like that, most of us wish we could just snap our fingers and take it all back, but lets face it, that’s not possible. With a man like Darius Fisher in your corner it is.
Mr. Fisher is the ultimate fixer – even better than Scandal’s Olivia Pope because Darius’ job is real. You may wonder what the job description Digital Crisis Expert is, which is why we’ve taken the time to find out for you. A Digital Crisis Expert is a person who fixes media problems for public figures. With the assistance of a Digital Crisis Expert, clients who are not in good standing for whatever reason socially, are given the opportunity to clean up their online presence. When performing a search on Google for instance, if you put a person’s name in the search bar, if anything negative populates, Darius is the person who ensures that the all the trash talk is put in the background, and that the sterling characteristics of the individual is in the forefront of all digital media sources.
Fisher divulged that one of reasons that celebrity-status personalities see shocking news articles about themselves on the web, is because they haven’t taken preventative measures to promote good online presence. He says that making an investment to procure that clean-slate type of status, is well worth the effort. Being proactive can alleviate a lot of potential future problems.
He also believes that keeping fresh, new content keeps Google updated with the most current information on a person and things like great videos, guest interviews, and press releases, as well as personal websites is key to relevant content promotion.
Unlike Scandal’s Olivia Pope, Fisher’s company has turned away some ethically challenged cases. He says he meets people all the time who have strange circumstances who simply haven’t had their side of the story told. Whether they are sent to him by way of referral or if he meets someone at a social function, the firm does act in a morally conscious manner and once a client is accepted, they’re given a chance to do interviews for internet platforms that can turn everything around in time.