Best Campaign Tips From NGP Van: How to Save Time

Almost all American Democratic campaigns are powered by software from NGP Van. This includes the voter contract campaign for Obama. The fundraisers, organizers and strategies work in the advancement of important causes and inspire leaders including Senator Elizabeth Warren and Barack Obama. NGP Van encompasses issues including climate change, education, reproductive rights and equality in the provision of technology to bring goals to life. NGP Van has shared their best tips to reduce stress for campaigns at the end of the quarter.

NGP Van recommends keeping some ideas for the future instead of sending so many emails the ideas run out. They advise sharing the number of people including email subscribers, volunteers and social media that have joined the campaign. This adds momentum to the campaign and makes the people feel like an important part of the process. A thermometer can be used to show how close the EOQ goal and benchmark are becoming. If the average contribution is below $35 ask supporters to chip in for the average amount. Once a donation has been made encourage the donor to share their story regarding their reasons for making the donation. NGP Van recommends sharing the most impactful stories through email.

NGP Van believes in getting the content approved and written in advance. Writing is time consuming and good preparation eliminates a lot of the stress. Once this is accomplished all that remains is sending subject line tests, coding emails, choosing the winner and reporting back. An end of the quarter master calendar will keep track of emails sent and approved as well as which ones require a follow up. This is extremely helpful when multiple clients are being juggled and saves time. Every campaign deserves a celebration for doing a good job. A bonding activity such as a pizza party, potluck for lunch or laser tag works very well. Both the department and team have numerous options to celebrate their success. NGP Van understands everyone needs something to look forward to while working that final stretch. This is also a good time to discuss which tactics were effective and which ones were not.

NGP VAN is located in Washington DC and specializes in online voter and volunteer management, campaign analysis, and political fundraising.

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How Companies The Education Technology Sector Seek To Help Students Learn

The education technology sector has been surging in 2017 after a down year in 2016. According to one source, Pitchbook, this sector of the economy earned $1.4 billion in 2017. The most this sector ever earned was in 2015 when it brought in $1.5 billion. Some look at education technology cautiously, though, as it’s likely that the federal government will cut what it spends on education in the 2018 budget.

Some companies that offer something special are expected to still do well, though. This includes Nearpod which is an adaptive learning company. Another one is Classcraft which makes going to school a role-playing game like Dungeons & Dragons. The companies in this sector that will survive and thrive are those that make getting an education a fun experience. One company that is nailing this idea is ClassDojo.

ClassDojo doesn’t just make getting an education fun but it also solves a problem that educators have, something that is vital in any enterprise. It is used to create a community that includes the daily interactions of teachers, parents, and students. They can easily communicate with one another through the app which is much better than the old-fashioned way of a couple of parent-teacher conferences a year.

Through the ClassDojo app teachers can keep parents informed about what is going on in the classroom and their child in particular. In return parents can ask questions of the teacher. The student benefits because the app is used to create a positive environment where their parents and teacher are working together to make sure the student receives a high-quality education.

ClassDojo is now used in 2 in 3 schools across America. It is also used internationally since it has been translated into many languages. The company itself is based in San Francisco and it was started by two entrepreneurs in the technology industry who wanted to find a way to make creating a community in schools easier. They brought in a number of people in the education industry so that together they could figure out how to best educate children.