ClassDojo has been recognized as a finalist in Fast Company’s 2016 Innovation by Design Awards. The company honors the most disruptive and innovative design solutions to today’s business problems. ClassDojo was recognized for its contribution in developing a platform for communication between students, teachers, and parents mainly to share moments from a classroom. The platform enables parents and teachers to feel more like a team in handling the students.
ClassDojo believes that the few seconds taken by teachers to take a photo or video means a lot to the parents and can take hours of discussion at home. The company recently raised $21 million in venture funding for the app to promote its goal of connecting students’ parent and educators. The plan is to improve communication about student’s activities and promote behavioral development at school.
When parents are in constant contact throughout the year and have access to photos and videos that proof the participation of their children, they are well appraised about the child behavior and experiences at school. ClassDojo was cofounded by Liam Don and Chaudhary who plans to use the capital raised to grow the team as well as customize the app to meet the needs of various schools and societies in different countries.
Before they founded the company, the co-founders said that they evaluated a lot of other education applications including testing platforms and grade books. However, the free and easy-to-ease app was the best idea which had the best opportunity to create a community and culture among the students, teachers, and their parents. The main competitors of ClassDojo include FreshGrade, Remind, NearPod, and Kickboard.
The company has also joined the growth mindset program following its partnership with Stanford University. Under the new partnership program, Class Dojo and Stanford’s Project for Education Research That Scales (PERTS) developed animated videos in a five-part series to be supplied to teachers in different schools for free. The goal is to teach growth as popularized by Carol Dweck from Stanford and her colleagues. According to Dweck, students’ abilities and intelligence can be developed as the students learn with the right kind of encouragement.
One of the co-founders of ClassDojo believes that there is a real opportunity because teachers, parents, and student have a bottom-up force in education. The PERTS executive director, Dave Paunesku was excited about the program saying that the scope of the program will go beyond just these videos to even understanding what can make teachers work easier.